PROMOTION AND MARKETING STRATGEY OF BAHUBALI: Resulting in 4 AM shows, humongous craze, ridiculous ticket pricing, shut down of award winning movies and lot more

Why Marketing and promotion is so important in any kind of Business.
It plays a very important role for Indian Cinema too.

Jaipur CCD video row #BoycottCCD

Fresh news has emerged that Arpan Verma whose video of being slapped by a CCD employee had surfaced online, faces arrest after a complaint from the employee. She has alleged that he called her slut and a bitch. After the news of police complaint has emerged #BoycottCCD is trending on Twitter. In this era of…

Happy Woman’s Day 2017!

Since a very long time women have been fighting for their right and equality. Thus, the origin of celebration of Womanhood as International Woman’s day can’t really be traced. In 1908 around 15000 Women marched through NYC demanding better pay and voting rights. As declared by Socialist Party next year February 28 was observed as…

The Legends of Maha Shivaratri

Today is Maha Shivratri and Devotees around the World follow the festival with great devotion and love. It is well known Indian festival where Devotees observe strict fast in honor of Lord Shiva believing in absorption of sins and liberating himself from the cycle of birth and death. It is also a very popular festival…

The most liked Instagram picture of Beyonce’s Pregnancy announcement has an essence of famous historic paintings

With over 70 Lakh likes on Wednesday, Beyonce’s Instagram picture announcing her pregnancy broke the previous record of singer and actress Selena Gomez’ Instagram post which was the most liked in 2016 with over 63 lakh likes. Beyonce is looking exquisite and extremely content in the picture. The beautifully photographed picture has an essence of…

Top 7 Indian Web Series

People like me are genuinely grateful to Web Series heroes like TVF, Filtercopy et al who gifted us with “ek se badkar ek” Web series. Frankly speaking, GOT is getting bit monotonous and I am not sure if I am the only one who feels West World is bit over hyped. While I am a…

No Pants to office….Like what?

While we Indians boast of numerous colorful but quiet conventional festivals and celebrations, West always manages to amuse me with various offbeat celebrations like Halloween and No pants day. I definitely start nurturing curious thoughts about them and my curiosity always leads to amazing and rational reasons behind those celebrations which make me smile.  Like…